Advanced Analytics - IndiumSoftware

Advanced Analytics

Overview

The advantage of data is the insights it can provide to identify the customer, understand different operations and their impact, improve business strategies and maximise RoI. However, traditional historical reporting and data aggregation of traditional business intelligence (BI) are not enough. Indium leverages advanced analytics that uses mathematical, probabilistic, and statistical modelling techniques that facilitate predictive processing and automated decision making.

Indium’s approach to advanced analytics solutions involves:

Interactive data exploration and visualization

Machine learning model training

Real-time or batch predictive processing

It helps marketing teams discover new customer segments; financial teams to protect against potential frauds; supply chain to ensure enough on time stocking especially during holiday seasons; retail to provide customers with omni-channel consumer experience; oil and gas to reduce equipment downtime; among others using IoT-driven analytics.

Indium’s experienced and skilled Data Scientists and Data Analysts with deep domain expertise deploy advanced analytics solutions conduct pre-mortem on significant investments, reduce fraudulent claims, increase customer acquisition and wallet share, reduce churn, and achieve higher ROI.

Big Data Engineering

Quality
Assurance

Advanced Analytics

Blockchain Solutions

Product Development

GAIN THE INDIUM ADVANTAGE!

Customer Analytics

Businesses today have access to data from multiple sources —right from product-related to data on brands, prices, competitive offerings, and so on. With insightful learnings from Customer Analytics, businesses can continue serving existing customers, prevent attrition, and build stronger relationships through right product offerings at the right time, using the right channel and the right messaging.Indium’s uses Predictive Analytics such as churn analysis, RFM analysis and Customer Lifecycle Value in Big Data environment for its customers across industries such as Retail, Financial Services, E-Commerce and CPG Industries, especially in the US.

This helps in customer acquisition through:

Targeted demographics with the highest concentration of potential customers

Identifying highly profitable prospective customers

Controlling customer acquisition costs

Capturing market share

Gaining valuable customer insight and intelligence from Indium’s data mining solutions, in order to:

Grow your business with existing customers

Increase customer satisfaction and profitability

Be proactive in introducing retention strategies

Maintain customers and reward loyalty

Deeply analyze existing customer data to cross-sell/upsell:

Discover cross-selling and bundling opportunities

Prioritize and optimize the most profitable products

Increase average order value

Deepen customer relationships and improve customer loyalty

Segment customers into meaningful clusters, in order to:

Identify your most profitable customers

Focus your marketing on segments most likely to purchase

Discover potential niche markets

Develop or improve products to meet customer needs

Uncover hidden customer relationships, focus on high-gain segments and discover untapped sources of revenue with our data mining solutions.

Forecast the expected lifetime value of your customers:

Build high-value relationships, maintain customers and reward loyalty

Be proactive in introducing retention strategies

Focus acquisition & reactivation efforts on customers with the highest customer lifetime value

Grow your business with existing customers and increase revenue

Uncover hidden customer relationships, focus on high-gain segments and discover untapped sources of revenue with our data mining solutions.

Forecast the expected lifetime value of your customers:

Build high-value relationships, maintain customers and reward loyalty

Be proactive in introducing retention strategies

Focus acquisition & reactivation efforts on customers with the highest customer lifetime value

Grow your business with existing customers and increase revenue

Big Data Pricing Analytics

Indium’s Big Data Pricing Analytics services, including price elasticity and optimisation, revolve around aiding organizations to set prices right, understand their market positioning, analyse the impact of markdowns and benchmark deals. We also cover relative price points, demand elasticity measures and optimization to establish prices that will maximize margins. We cater to retail, CPG and e-commerce.

Pricing Analytics Services

Indium’s pricing analytics services offerings are built on expertise in analytics as well as domain experience:

Social Media Analytics Services

Social media analytics data typically stands apart from customer or transaction data, thus making any analysis incomplete. Indium’s social media analytics solution helps overcome that challenge and add insight to your customers in the following ways

Connect social and transactions data

Use social profiles in segmentation, model builds and campaigns

Target sharper on social media channels

Understand the link between social and transactions

Our social media solution centres on sentiment and word analytics, which includes the following:

Using advanced algorithms we help our clients gauge in real time, the emotions in written text in blogs, e-mails, Facebook, Twitter etc.
Help build highly visual reports such as word clouds which enable the client to gauge what people are most interested in and communicating about on Social media channels.

In addition to helping businesses with the analytics, we also use machine learning to plan, design and develop the architecture using the following components:

Data storage

Batch processing

Real-time message ingestion

Orchestration

Stream processing

Analysis and reporting

Analytical data store

CALIFORNIA

Suite 210, 1250 Oakmead Parkway
Sunnyvale, CA – 94085, USA.
Fax: +1(408) 501-8808
Toll-free: 1-888-272-4720


NEW JERSEY

Suite 150, 300 Carnegie Center
Princeton, NJ – 08540, USA.
Toll-free: 1-888-272-4720

Connect With Us







indium-logo-footer

Indium Software delivers exceptional customer-centric solutions for evolving business needs across Digital, QA and Gaming for Fortune 100 – Global 5000 Clients. We have spearheaded and supported many technology-led business transformation programs for our clients.

Business Divisions

Noahdata-logo
iXie-logo